Branding
A brand that means something
Complete brand identity for new brands and full rebrands. One cohesive system, from your logo to your guidelines, so everything you put out looks like it belongs together.
What is included
Everything your brand needs
Six pieces that work together as one system.
Logo Suite
Your primary logo plus supporting versions, so you have the right mark for every placement.
Color Palette
A considered set of brand colors with clear roles, so you always know what goes where.
Typography System
Font pairings and a type hierarchy for headings, body copy and small details.
Imagery Direction
Guidance on photo style, mood and composition so your visuals feel consistent.
Graphic Elements
Patterns, icons and supporting shapes that make your brand recognizable even without the logo.
Brand Guidelines
One reference that shows how to use everything, for you and anyone you work with.
Pricing
À la carte pieces
Need only part of a brand? Each piece is available on its own. The full package is quoted after a free call.
How it works
From first call to final files
- 1Free 20-minute call
We talk through your business, your audience and where you want to go.
- 2Discovery and direction
I gather what I need and set the creative direction for your brand.
- 3Design and refine
You review the brand system and share feedback before anything is final.
- 4Final files and guidelines
You receive your full brand suite, organized and ready to use.
FAQ
Questions about Branding
Branding builds a complete identity from the ground up, or rebuilds one entirely. A Brand Refresh keeps your existing foundation and sharpens it for where your business is now, so customers still recognize you.
Yes. Every piece is available on its own: Logo Suite $300, Color Palette $150, Typography System $150, Imagery Direction $150 and Graphic Elements $200. You can start with one piece and add more later.
The full Branding package includes every piece plus brand guidelines. It is quoted after a free 20-minute call, so your price reflects exactly what your business needs.
It depends on the scope of your project and how quickly feedback comes back. We set a clear timeline together on your free call, so you know when to expect each stage and your final files.
Free consultation
Ready to talk about your brand?
Book a free 20-minute call. No pressure. Just a real conversation about your business and what you actually need.
Or email hello@lourindossantos.com